The Key To Success: How Keynote Speakers Can Help Your Company

September 18, 2018    Blog

Whether you’re a business owner or organization leader, there are five main components to relational leadership. These components are inclusion, empowerment, purposefulness, ethical behaviors, and process orientation. When you bring in keynote speakers to give a talk to your group, they encourage these components and more to bring your employees together so that they can reach a common goal.

What Are The Benefits Of Keynote Speakers?

In any setting where many people work to achieve one common goal, they need something to bring them together and motivate them to reach that goal. In a workplace, hiring a keynote speaker to talk to your employees could assist in workplace disputes. Keynote inspirational speakers can provide any of the following with their talk:

  • Inspiration: When you bring in a motivational speaker, you’re inviting a voice who is not affiliated with your business, meaning that they have the power to share their own stories without implicating anything about the company. Their stories will likely be about adversities they’ve faced, so they will inspire listeners to achieve greater things.

 

  • Knowledge and Expertise: The speaker you bring in should have several years of business knowledge, and they would be even more effective if they are in the same field of work. This will allow everyone to relate to their talk and to connect with the speaker. If the employees respect the speaker’s expertise, they are more likely to remember the information in the speech.

 

  • Team Bonding: Scheduling a talk from a speaker into everyone’s day will create a special occasion that gives employees a break from their daily routine. It gives employees an opportunity to talk to each other outside of their typical workspaces and to even interact with employees they don’t see often. Some keynote speakers even incorporate interactive elements into their speech, creating an experience for your employees to remember.

 

Who Could I Hire As A Keynote Speaker?

The most important quality of the speaker you hire is that they’re an effective public speaker. Beyond that, your choice comes down to what exactly you want communicated to your group. Here are a few ideas for what direction you can go in with a keynote speaker:

 

  • Industry-specific: A speaker from the same industry as your company can give employees an update on industry news and opinions. This keeps employees feeling connected to their job purpose.

 

  • Motivational: If you sense that team morale is a bit low or if the company is heading into a busy season or big project, motivational speakers can re-energize employees.

 

  • Employee-led: To give employees more agency over their experience, pick a speaker from within the company. It’s very likely that a great speaker is among the employees already.

 

  • Skills-based: When you want your employees to consider a certain skill, like organization or time management, bring in a speaker who specializes in that.

Finding the perfect keynote speaker for your company can have an incredible impact on your employees. One small speech could mean a world of difference in the happiness of your employees, your leadership ability, and the company’s success.